A brand for creators has now became a brand for consumers. The edgiest, coolest brand in the world now reigns supreme as a mass market behemoth. Can it continue dominating without going back to its roots?
Apple – the greatest mass market brand in the world! Read More »
Cogs are replaceable. Cogs are uniform. Cogs don’t matter much in today’s world. This is a world of Linchpins. The rebels. The artists who apply themselves through emotional labour to change our world. The question is which one are you?
Are you cog or a linchpin? Read More »
Change is hard. Radical change harder. No news here. But it is not impossible. Stephen Covey and the Heath brothers (Dan & Chip) have shared some interesting insights on how to drive change through the power of imagination. Read on to find out more…
Driving Change Through Imagination Read More »
In a battle you expect the stronger, the more skillful, the resourceful, the better trained to always win! What if that convention is challenged. What if the disadvantaged can exact defeat on the all-powerful! This a blog post about some of them!
This blog post is a commentary of a training I had conducted a few months back for aspiring digital immigrants and budding digital natives. It covers the five key pillars that are essential for anyone who is looking to build their personal brand in the digital age…which should be everyone! Read more to find out how many pillars you have conquered…
Five Pillars to Digital Domination Read More »