Mobile Phones

Birth of a Network Free World!

What if you no longer needed a mobile phone network or a WiFi network to connect to people. What if there was a way to interact and exchange autonomously without a giant telecom provider backing you up. Well there is…

Mobile Technology and it’s Impact on Human Behavior

This post was inspired by my keynote at Digit 2.0 – a Digital Marketing Conference hosted by PAS in October of this year. Based on a mobile trends report I did for a telecom consultancy I covered three insights as to how mobile technology has impacted human behavior. The terms used are ones I have coined myself to capture the concept of what I am trying to say. They are instaniety, indigivuality and techpowered.

iPhone 5 and beyond!

For those 500 million smartphone users worldwide, the concept of what one can do from a phone has far evolved. Nokia – the giant that put a mobile phone in the hands of the masses gave us the Nokia Communicator. A phone which felt like a mini-computer. Then Blackberry with it’s Messenger and Push E-mail …

iPhone 5 and beyond! Read More »

The Game is Changing!

“Because life is not a spectator sport” – a tagline for Reebok in the 1980s is the mantra for brand building in the 21st century. Brands cannot expect consumers to be static spectators to their messages. Participation is becoming second nature in everything we are doing. Even the way we watch sports has changed. For …

The Game is Changing! Read More »